Panther Mascot Launch: 2018

In 2017, students at Piedmont Virginia Community College (PVCC) voted to select the college’s new mascot. The mascot design was created by the Marketing & Media Relations Office and the official launch was a joint effort between the Marketing & Media Relations Office and the Office of Student Engagement & Student Life.

In my role as Marketing and Media Relations Director at PVCC, I had the pleasure of serving as the creative director for this project, which involved the creation of the panther artwork and promotional giveaways for students and staff, as well as a public launch event to introduce the panther to the campus community.

All panther logo and design work was done by graphic artist Erin Chilton.