creative director | marketer | brand strategist
i talk fast and wear many hats.
From brand strategy, creative direction, web development, and social media management to professional writing, copyediting, photography, and graphic design, I’ve done just about everything that falls under the marketing/communications umbrella. Here are the things I’m most passionate about:
Your brand represents the most important aspect of your business: you. I’ll make sure your mission and vision are represented through every communication and piece of marketing collateral distributed to your target markets.
Web & SEO Strategy
Your website is your public face and, like any storefront, it needs to be well designed, easy to navigate, and representative of your brand. I’ll make sure your website meets industry standards, is fully optimized for search engines, and coverts leads to loyal customers.
Visual storytelling is at the heart of marketing today and is made possible by working with my favorite kind of people: talented designers, writers, and multimedia content producers. I excel at guiding and empowering these individuals to create compelling content that will reach your core audience.
In today’s omnichannel world, there’s an art to translating your business goals into marketable objectives and creating tangible messaging that makes a powerful impact. I’ll bring fresh perspective and build the roadmap to deliver your content where it needs to go.
Strategic Planning & Campaign Development
If you need to build a cohesive in-house team or develop a strategic marketing plan, I’ll find creative ways to enhance existing efforts and carve out new paths to catapult your business to the next level.
Professional Writing & Editing
Chicago, AP, you name it. I can write and edit in any style you need and am trained in both feature writing and journalistic style, as well as in marketing copywriting for digital, paid and organic social, print, and traditional advertising platforms. I’ve even edited a book or two.
Whether it’s a brochure, a marketing campaign, a feature article, or content for social media and the web, I strive to bring passion, creativity, and enthusiasm to everything I do.
I’m a firm believer that there’s always a story to be found:
you just have to draw it out and make it shine.